Marketing is critical to business success, but you're not alone if your marketing is not delivering the leads and sales that you need. As professional, small business marketing consultants, Real Marketing can clarify, focus and transform your marketing. We are full service marketing consultants based in East Lothian near Edinburgh. Our approach is practical and holistic - a one-stop shop for small business marketing that applies clear, long term thinking with creative, powerful execution across all key channels.
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About
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At its core, marketing is about putting your customers at the heart of your business: marketing is a customer-focused business philosophy. I passionately believe that to be successful businesses must really understand their customers needs and wants, and have mastered strategic marketing. That's why my business card says that I'm a 'marketing evangelists'!
Marketing Plans & Strategy
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Does your business have a clear long term route map, a practical marketing strategy and a clear marketing plan? Does this cover both your digital marketing and traditional marketing? Unfortunately, many small and medium sized businesses don't have a clear marketing strategy with a marketing plan that they can implement.
Customer Research & Competitor Analysis
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Undertake market, customer and competitor research to evaluate new markets for ambitious start-ups or mature businesses. Design and run research programmes using online SurveyMonkey questionnaires, telephone interviews, Zoom interviews, face-to-face interviews or focus groups. Use the research to help you clarify your marketing strategy and plan, and develop and launch new products.
P’ for Price
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Your prices affect the demand for your products. So, getting your prices right can have a big impact on your profits, the growth of your business and its very survival. You should consider Price as a key 'P' in the Marketing Mix so it is well worth focusing on. Your prices should be a function of the customer value that your products and services deliver.
Reviews (10)
Louise Goodacre
Jun 07, 2022
Working with Christopher has been hugely helpful and I now feel motivated and informed with a strategic marketing action plan to take me forward with my business. Christopher was extremely friendly, professional and full of advice and expertise, I look forward to working with him again in the future.
Claire Findlay
Apr 12, 2022
Christopher ran a full audit for us and highlighted areas for our company to work on holistically. He really helped us to gain a full understanding of the best approaches to marketing and allowed us to decide on what would work best for our own company. He is incredibly knowledgeable and helpful and I can highly recommend his business!
Ginny McKenna
Feb 19, 2022
I recently had the chance to have Christopher Lamotte of Real Marketing Specialists, based in Haddington, East Lothian carry out a review of my marketing strategy. Christopher was great! He is highly knowledgeable, offers insights, and advice whilst completely de-mystyfying the world of marketing. If you need help in this area believe me you would be hard pressed to find a better expert.
Emma Cook
Nov 02, 2021
I contacted Christopher for a marketing review. He has been excellent to work with and explained everything in easy terms. Put into place a marketing plan which is easy to use and refer to for ongoing support for the business. I would recommend getting in touch for some honest feedback on the business and practical solutions to improve your business. Christopher is friendly and great to work with.
Dianne Newman
Aug 08, 2021
I recently had a one off marketing task that I needed some advice on, and I contacted Christopher to discuss. This resulted in a full marketing review of my business, which has been extremely valuable in helping me to focus on the priorities to help build awareness and growth. Christopher is extremely professional, knowledgeable and easy to deal with, and I am sure that there will be further collaboration moving forward. Would highly recommend.
Ann-Maree Morrison
Jul 18, 2021
Christopher gave a great presentation on the basic principles of Conversion Rate Optimisation (CRO) to the club to beginners and those more advanced online. This generated some interesting discussion on improving your website. Would recommend Christopher for website reviews. Sensible and trusted advise I concur with.
Tom Rankin
Nov 02, 2020
I made a good decision to engage the services of Real Marketing in 2020. Christopher's understanding of property development was really helpful too. He was invaluable in bringing forward our new web site in a number of ways, linking well with the designer and was very responsive and professional making the whole process less traumatic.
Arabella Harvey
Oct 30, 2020
We undertook a marketing review with Christopher recently. It was an excellent experience that led to us developing a strategy and implementation plan which have already moved us forward in terms of sales and brand awareness. Christopher was a real pleasure to work with: professional, knowledgable, thorough, genuinely interested and full of ideas for our new business.
As part of the interaction we also gained valuable knowledge and skills we didn't previously have, which is so important. I'd have no hesitation in recommending him to other people looking for a marketing expert to work with.
As part of the interaction we also gained valuable knowledge and skills we didn't previously have, which is so important. I'd have no hesitation in recommending him to other people looking for a marketing expert to work with.
Stuart Macpherson
Jun 22, 2020
Christopher's wealth of experience in marketing and strategic planning across multi channels is a perfect fit for any business. He ensures his clients gain a better understanding of their brand, using research and analysis, while agreeing the most appropriate communication channels and techniques. Often working as an out-sourced marketing manager, or virtual marketing manager, Christopher has a flexible approach which works really well for most SMEs.
He has recently introduced Platinum Graphics to two of his clients to work alongside Real Marketing in a creative capacity and found the experience a great insight. Christopher is a pleasure to work with and would highly recommend his services. I looks forward to collaborating with Real Marketing on future marketing projects.
He has recently introduced Platinum Graphics to two of his clients to work alongside Real Marketing in a creative capacity and found the experience a great insight. Christopher is a pleasure to work with and would highly recommend his services. I looks forward to collaborating with Real Marketing on future marketing projects.
Claire Mackenzie
Dec 12, 2019
Christopher was fantastic to work with and has been instrumental in helping us put in place a much needed marketing strategy. We found him to be very easy to work with and he very quickly understood our needs as a business. Moving forward, we now have the tools in place to implement our marketing strategy. The support on the Social Media side was also fantastic - Christopher really helped to demystify all of the various channels and how we should be using them to best advantage. Thanks again Christopher for your time.
