The digital revolution has changed everything, except people need brands and brands need customers. Using data and technology, we turn this digital chaos into customer common sense - powering brands to drive better experience, build trust, and grow. It's what we call ethical customer intelligence, and that's why our customers love us. A high-level look at our solutions demonstrates that, at its essence, people-based marketing is just the process of using data, technology, and experience to build lasting relationships.
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DataComprehensive global data and insights to understand, reach...
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Tap into limitless combinations of high-quality data to create and distribute audiences to meet specific campaign needs. Use off-the-shelf packages or let Acxiom data experts help. Pinpoint receptive audiences with new types of data including place-based signals, in-app behaviours and online consumption.
From people in-market for luxury vehicles to households with students or serious gamers, Acxiom Audiences deliver the goods. Strong partner relationships allow Acxiom to quickly distribute audiences to the platform, publisher or offline destination of choice. Discover how one fast casual restaurant created customised audiences to reach people where they are highly engaged - social media.
Better understand the needs, wants, and preferences of your customers to better serve them. Find new customers, expand your existing relationships and know what's important to keep them coming back. Drive better decisions with more data that gives you insights into customer behaviour and future intent.
From demographics to financial attributes and life events, InfoBase informs your marketing to make it relevant and personal. When you better understand your audiences, you can narrow your audience to those most interested and likely to respond. Insights drive experiences that engage and build loyalty with people interacting with your brand.
Reviews (1)
Tanja Kent
Mar 06, 2022
