Over the past two decades, we have represented many innovative technology companies of all sizes in the UK, EMEA, and USA. Every business and project has always been unique, requiring comprehensive briefing, research and preparation. This enables us to convey our client's offering with honesty, integrity, and confidence whilst delivering outstanding results.You may not be ready to hire someone full-time, but need help generating leads or building your brand/profile? You may have salespeople hiding behind email marketing through fear of technology confrontation?
Services
About Us
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It's hard to believe I've spent 30 years in the IT industry in sales, account management, and telemarketing. In 2002 I formed TELE M4U. Over the last two decades, fast-growing start-ups to some of the IT industry's most prominent technology firms have all benefited from our specialised skills in B2B telemarketing lead generation.
Our Approach
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Firstly a needs assessment and development plan is created. Content is tailored depending on specific requirements and individual experience. From overcoming the fear factor of picking up the phone (call reluctance) to working on approaches and techniques to gain confidence. Many other topics include call planning and preparation, reaching and engaging with decision-makers, questioning, objection handling, qualifying and closing.
Services
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Utilising digital marketing methods (particularly LinkedIn) and direct outbound telemarketing to raise brand and profile awareness. Combining sales outreach activities with telephone follow up makes this a powerful combination. The next step after lead generation for opportunities identified as long term.
Training
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As an expert with 30 years of experience providing telephone lead generation for the IT Industry (and still doing this today), our founder Teresa helps sales and business development teams overcome the many familiar challenges with telemarketing. Lack of confidence can cause reluctance to make calls, so understanding what influences this plays a significant part in effective telemarketing: technology confrontation, objection handling, or fear of just saying the right thing.Creating customised, refreshing and engaging sessions that focus on the individual's needs improves assurance and competence.
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